According to Fox News, Starbucks announced it will begin selling several fresh new items as part of its partnership with Dannon; including customizable smoothies, Greek yogurt parfaits, and yogurt that will be sold in grocery stores.
Fox News also stated that Starbucks customers visiting any of the participating locations can now order an “Evolution Fresh Smoothie” in one of three flavors: strawberry, mango carrot, and sweet greens – a veggie-based option with greens and fruits. The new drinks can be customized with other add-ins like protein powder, more fruit and/or kale.
President of Evolution Fresh Jeff Hansberry stated in a press release that “they are free from artificial sweeteners or fillers,” and are a “unique [and] wholesome, snack or beverage.” They have been trying them out in select stores since last year and their partners have shared positive feedback. Starbucks new smoothies will sell for “$5.95 for a 16-ounce size.”
Fox News also stated that in early May, Starbucks will offer “Evolution Fresh” Greek yogurt parfaits in about half of the coffee chain’s American locations. Vice president of marketing for Dannon Jeffrey Rothman stated Starbucks’ new yogurt will include three yogurt cultures, versus the traditional two and will be the “mildest, creamiest” yogurt made so far.
This summer, Starbucks-branded Dannon yogurt will begin appearing in grocery stores throughout the country. The fruit-on-the-bottom cups will be going up against the emerging Greek yogurt brands such as like Fage and Chobani.