This holiday season, an ad campaign is selling clothes and challenging bigotry in America.
A poster of a turbaned and bearded man in Gap clothes with a woman hanging on his shoulder hit store windows and subway walls across the United States last month as part of Gap’s “Make Love” ad campaign. The model is Waris Ahluwalia, a Sikh actor whose turban and beard is part of his faith.
For the first time, a mainstream, nationwide ad presents a turbaned man as confident. He is not a suspect, but a model; not a terrorist, but a person with dignity; not a foreigner, but an American.
American ad campaigns may be changing for the better, in hopes to create a more unified America